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client

Spïro Pilates Fitness

Personalized private and semi-private Pilates classes. 

challenge

To design the logo and corporate identity with diversity and inclusivity of well being at the core of it.

what we did

Branding / Brand Communication / Social Media Content

how we did it

We infused a playful and dynamic aspect into the logo as well as the color palette to reflect the fun and enjoyable side to working out. The imagery intends to portray a variety of body types.

Their approach emphasizes the quality of the movements and the importance of breathing to ensure a better mobility and improved posture. All exercises are adapted to the particular needs of each person, no matter their age, physical range or their lifestyle.