Pilates Studio branding & marketing strategy
client
Spïro Pilates Fitness
Personalized private and semi-private Pilates classes.
challenge
To design the logo, corporate identity and social media content strategy with diversity and inclusivity of well being at the core of it.
what we did
Branding / Communication Design / Social Media Content
how we did it
We infused a playful and dynamic aspect into the logo as well as the color palette to reflect the fun and enjoyable side to working out. The imagery intends to portray a variety of body types.
Spïro’s approach emphasizes the quality of the movements and the importance of breathing to ensure a better mobility and improved posture. All exercises are adapted to the particular needs of each person, no matter their age, physical range or their lifestyle.
